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3 - MIX UP YOUR SHOTS


When editing your own footage, it’s important to shift your mindset from production to post-production. Time to mix things up a little.

There’s a huge difference between being part of a moment in time (production) and watching that moment second-hand and after the fact (post-production); you can’t assume viewers will experience it in the same way you did initially.

The way we process any visual information is dictated, intentionally or otherwise, by the compiler’s choice of shot and sequence. When compiled well, they should direct the viewer’s eye, telling them where their attention should be concentrated at any given moment: it’s up to the content curator to decide how they want to tell the story.

If we see three shots of beautiful beach sunsets in a row, we as viewers learn that it was beautiful, then we learn the same thing twice more. But show us a beach sunset, followed by a couple walking hand-in-hand on the beach, then a close-up of their faces, and suddenly the sequence has new meaning: we’re watching a love story.

Watching any movie or TV show on mute is a great way to learn how introducing visual variety (establishers, close-ups, cutaways, and so on) creates better narrative: each shot serves a function in the telling of a story and gives the audience another reason to stay engaged.

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